I've found a few gems in the last couple months that are worth checking out.
Olay Line Filler: Not a treatment, this product binds with your moisturizer and instantly minimizes the look of wrinkles and recessed areas. The precision applicator makes it easy to apply to specific problem zones. Instantly, your skin looks more youthful. It's a great equalizer after a bad night's sleep or if you have areas that chronically could use some plumping.
L'Oreal Voluminous Full Definition Mascara: The gold-tube mascara in the ever-expanding Voluminous line creates longer and fuller lashes with a single stroke. It doesn't clump and the results are clean and polished. This is the best mascara I've tried in a long time and one I'll repurchase.
Urban Decay Naked2 palette: I once thought this palette was too similar to the original and too cool-toned for my skin. The steel packaging is a step-up from the original Naked palette and the variety of shades make for endless possibilities of eye looks. My only complaint is UD seems intent on making the palettes far more shimmer-based that matte, but the shade line is unique, varied, and dazzling.
L'Oreal Ceramide Hair Mask: After adding golden highlights about ten times lighter than my natural color, I was on the search for a product that would help it from the brink of breakage. This hair mask is relatively cheap ($6), comes in a generously sized tub, smells decadent, and truly does restore the look of healthy hair.
Victoria's Secret blush in Fresh Love: A peach-toned blush that doesn't disappear into my olive complexion. It's well pigmented, so I don't need to keep applying to get color payoff. Every time I wear it, someone compliments me on the color and asks what it is.
Dr. Lewinn for Kinerase Scult and Lift Serum: It's interesting to me when a once high-end brand is available in drugstores. This hyaluronic-based serum is so light it literally feels like water upon application. But you can instantly feel the hydration and firming. Skin looks refreshed and more lifted upon application. It retails at $33.